Change branch name and address

Change your location's name (once every 30 days) and the address on your Smart Page. Old links redirect.

2 min readUpdated 18 October 2026Plan allWho can do this? Owner, Manager, Editor

Your Smart Page shows your business name and the name of the location. Together they also make up your page address, for example `nfceez.de/cafesonne-aplerbeck`.

Change the branch name

Open Smart PageEdit pageAppearance.
Under "Name", tap Branch name.
Type the new name and tap Save.
The app shows "Rename branch?" with the expected new page address. Tap Save. Name and address change at once.

Old links redirect to the new address automatically, so your NFC stickers and printed QR codes keep working.

Rules

You can change the branch name once every 30 days. Until then, the app shows a lock and "Next change available on …" with the date.
The page address is generated from the business and branch names: in lower case, with German umlauts written as ae, oe, ue and ß as ss. If the address is already taken, the system adds a number.
You can't change the business name. It applies to all your locations.

Change the address

Open Smart PageEdit pageQuick actions.
Tap the Address field and enter street, house number, postcode and town. The app suggests matching addresses from Apple Maps.
Pick a suggestion or finish typing the address. It saves automatically.

Use the switch next to Address to hide it on your page; it stays saved.

Common questions

I see "The branch name can only be changed once every 30 days." You already changed the name in the last 30 days. Wait until the date shown.

I see "This page address is already taken." Choose a slightly different branch name.

My business name is wrong. What can I do? Write to us via Help and contact.